Environment as a basis for the design of advertising structures by forming / Yu. P. Khmelevsky, V. A. Seryakov, G. Ya. Mamontov, D. T. Tsarenko

Уровень набора: (RuTPU)RU\TPU\network\3526, Journal of Physics: Conference SeriesАльтернативный автор-лицо: Khmelevsky, Yu. P., specialist in the field of engineering graphics and descriptive geometry, assistant of Tomsk Polytechnic University, 1969-, Yury Petrovich;Seryakov, V. A., specialist in the field of mechanical engineering, Associate Professor of Tomsk Polytechnic University, Candidate of technical sciences, 1985-, Vadim Aleksandrovich;Mamontov, G. Ya., mathematician, Professor of Tomsk Polytechnic University, doctor of physical and mathematical Sciences, 1945-, Gennady Yakovlevich;Tsarenko, D. T.Коллективный автор (вторичный): Национальный исследовательский Томский политехнический университет (ТПУ), Институт кибернетики (ИК), Кафедра инженерной графики и промышленного дизайна (ИГПД)Язык: английский.Резюме или реферат: A few different neighbouring styles of architectural forms are quite frequent in the cities of great historical past. As a result, a designer or architect has to solve the complex problem while designing the objects within such environment, i.e. one has to fit them naturally into the existing site development. Often, form making is found to be hard, due to the fact that the existing architectural forms of totally different stylistic execution coexist in the visual proximity. Presently, placement of the advertising bills in urban environment is both an urgent and debatable issue. On the one hand, advertising providers are keen to present their product bigger and brighter, on the other hand, the overall and eye-catching exhibition stands can be disharmonious with the surrounding architectural ensemble of the city. This situation is relevant for every cultural city..Примечания о наличии в документе библиографии/указателя: [References: 6 tit.].Тематика: электронный ресурс | труды учёных ТПУ | проектирование | архитектурные формы | стенды | стилистические приемы | городская среда Ресурсы он-лайн:Щелкните здесь для доступа в онлайн | Щелкните здесь для доступа в онлайн
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[References: 6 tit.]

A few different neighbouring styles of architectural forms are quite frequent in the cities of great historical past. As a result, a designer or architect has to solve the complex problem while designing the objects within such environment, i.e. one has to fit them naturally into the existing site development. Often, form making is found to be hard, due to the fact that the existing architectural forms of totally different stylistic execution coexist in the visual proximity. Presently, placement of the advertising bills in urban environment is both an urgent and debatable issue. On the one hand, advertising providers are keen to present their product bigger and brighter, on the other hand, the overall and eye-catching exhibition stands can be disharmonious with the surrounding architectural ensemble of the city. This situation is relevant for every cultural city.

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