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101 0 _aeng
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181 0 _ai
182 0 _ab
200 1 _aAre mom-and-pop and professional hosts actually competing against hotels?
_fR. Sainaghi, R. Baggio
203 _aText
_celectronic
300 _aTitle screen
330 _aPurpose: This paper aims to examine the question of whether commercial, peer-to-peer accommodation platforms (Airbnb, in particular) and hotels are in fierce competition with each other with the possible presence of substitution threats, and compares the time series of the occupancy values across two supplier types. Design/methodology/approach: The cities of Milan and Rome are used as case studies for this analysis. To assess the extent of synchronization, the series of Airbnb and hotels are transformed into a series of symbols that render their rhythmic behavior, and a mutual information metric is used to measure the effect. Findings: The results show that Airbnb hosts and hotels have different seasonal patterns. The diverse occupancy trends support the absence of direct competition between Airbnb and hotels. The findings are consistent in the two analyzed cities (Milan and Rome). Interestingly, there are higher similarities between seasonal occupancy series of Airbnb listings in Milan and Rome, on one side, and hotels in Milan and Rome, on the other, than between Airbnb and hotels in the same city. Research limitations/implications: The findings show a progressive de-synchronization (within mutual information) among the five groups of Airbnb hosts triggered by the rising professionalization degree. This result suggests the existence of a partial different business model for multi-listing hosts. Practical implications: The study illustrates an absence of any substitution threat between Airbnb and hotels in both cities. This could have important consequences, especially for the pricing and revenue management policy. In fact, the higher the substitution threat, the higher the attention that Airbnb entrepreneurs should pay to the pricing strategy implemented by hotels, and vice versa. Originality/value: This study sheds new light on the competition threat between Airbnb and hotels. In this study, hotels and Airbnb hosts appear as two very separate markets.
333 _aРежим доступа: по договору с организацией-держателем ресурса
461 _tInternational Journal of Contemporary Hospitality Management
463 _tVol. 33, iss. 3
_v[P. 808-827]
_d2021
610 1 _aэлектронный ресурс
610 1 _aтруды учёных ТПУ
610 1 _acompetition
610 1 _asynchronization
610 1 _aAirbnb
610 1 _amutual information
610 1 _ahotel classes
610 1 _aprofessional hosts
700 1 _aSainaghi
_bR.
_gRuggero
701 1 _aBaggio
_bR.
_cItalian expert, philosopher
_cProfessor of Tomsk Polytechnic University, candidate of philosophical Sciences
_f1951-
_gRodolfo
_2stltpush
_3(RuTPU)RU\TPU\pers\39762
712 0 2 _aНациональный исследовательский Томский политехнический университет
_bШкола базовой инженерной подготовки
_bОтделение социально-гуманитарных наук
_h8033
_2stltpush
_3(RuTPU)RU\TPU\col\23512
801 2 _aRU
_b63413507
_c20220505
_gRCR
856 4 _uhttps://doi.org/10.1108/IJCHM-08-2020-0882
942 _cCF